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EDF Energy will be offering customers free electricity for eight hours on Christmas Day in an initiative to “give them one less thing to worry about”.
All customers need to do to access the savings is sign-up to December’s Sunday Saver Challenge and they will automatically get the free hours between 8am to 4pm on Wednesday, December 25.
The initiative forms part of EDF’s Sunday Saver Challenge, which gives customers the opportunity to earn more free electricity on Sundays in December by shifting their electricity use away from weekday peak hours of 4pm and 7pm.
The announcement comes as EDF research found Britons expect to spend up to 10 hours using devices and appliances on Christmas Day, including four hours cooking.
Households will host an average of six people over the festive period, with 70 percent saying they’ll probably use extra appliances to cook and 60 percent saying they’ll likely be watching TV for longer than usual.
This planned increase in energy use has left 44 percent worried about the impact of Christmas Day on their household bills.
Rich Hughes, director of retail at EDF, said: “We know the festive period can be a time of increased costs for us all, so we’re thrilled to give back to our customers and hopefully make electricity costs one less thing to worry about when it comes to Christmas Day.
“With Sunday Saver, EDF is helping families across the country enjoy their favourite festive past-times for free, and not just on the Sundays in December – on Christmas Day too.
“Customers are really making the most of our Sunday Saver challenge already, so whether it’s charging new gifts, or using more appliances in the kitchen than usual; we’re supercharging Christmas – because, at EDF, change is in our power.”
EDF’s Sunday Saver Challenge launched in September 2024, with customers who took part in October’s challenge finding it “easy”, “rewarding” or “motivating”.
The energy supplier said three quarters (76 percent) of customers who signed up got at least four hours of free electricity in October.
The most popular ways customers made use of their free electricity on a Sunday were getting on top of laundry (85 percent), using the tumble dryer (53 percent) and cooking a roast (41 percent), while some batch cooked for the week (26 percent) or charged their electric vehicle (8 percent).
EDF’s free hours of electricity on Christmas Day are available automatically to all customers who sign up for its December Sunday Saver Challenge and will be applied to their account just after Christmas.